What We Do
UnderstandUs believes in creating awareness, providing youth education, and removing stigma to improve the understanding of mental health in Saskatchewan. We believe that those experiencing mental health barriers can not only survive, but thrive with appropriate tools, education, and leadership. We do this through the following ongoing initiatives:
1. Mental Health Initiatives and Awareness Campaigns: We produce public awareness campaigns using unconventional methods to promote a better understanding of mental health. We typically do this by leveraging sponsors, free media, social networks, friends and family.
2. Youth Engagement & Education: The biggest impact we can make in mental health education and awareness are engaging those in their most impressionable age. We proactively work with the school systems, teachers, and other youth programs in Regina to provide workshops, speaker forums and education seminars on mental health. The average age of the UnderstandUs family is 28 years old, making us relatable, approachable and supportive to youth spanning all ages. We attempt to act as leaders, mentors and friends to kids and teens who need it.
3. Clothing / Apparel Sales: We believe in creating a community of mental health ambassadors. Those who are fearless in showing their support and raising awareness for the better understanding of mental health. We believe our UnderstandUs apparel and merchandise can be a unifier for our supporters that helps further break down the misrepresentation of those affected by mental health barriers. All proceeds from merchandise sales go towards break-even costs, the development of youth programs/school curriculum initiatives, and awareness campaigns.
4. Community Events: We strive to better the communities we live in and get the message of positive mental health to as many people as possible. Whether it is charitable events, health fairs, speaking engagements or music festivals we look to be an outlet and a voice for the mental health community.